Amy Fok, Senior Manager, Brand Marketing for adidas Hong Kong.

Amy has over 15+ years of extensive experience in Brand Management and Advertising Communications for different International brands. Amy joined adidas Hong Kong in 2009, throughout the past 8 years, leading Brand Communications, Digital Marketing, PR, Event & Activations. Through a creative marketing approach, Amy has led her team on some groundbreaking achievements such as being the 1st brand in Hong Kong to utilize innovative 3D printing for consumer activation in 2013 and creating adidas Sports Base 2017. It was awarded 6 MEA’s and were recognized as the Marketer of the Year from Marketing Excellence Awards 2017.

Prior to joining adidas, Amy worked with DDB Hong Kong of which McDonalds Hong Kong was her major client.