To align our stance and position with other business sectors,
we have worked proactively with key trade associations
and chambers on major legislation issues such as the MPF
offsetting mechanism, standard working hours arrangements,
and labour importation advocacy.
We have also strengthened our media relations this year. In
addition to holding our monthly retail sales performance
media conferences, we invited all local media to a gathering
at the start of 2017. Through this informal get-together, we
generated extensive media coverage for the Association,
which has helped uplift our position as the voice of the retail
industry.
Grooming Retail Talent
Another core mission of the Association is to promote retail
professionalism and encourage lifelong learning among retail
practitioners.
The Earn & Learn Pilot Scheme for the Retail Industry launched
in July 2014 created an important first step to groom new
blood for the industry. Our members have rendered staunch
support since then by offering over 3,100 job vacancies to
the student workers. To further promote the Scheme, we are
collaborating with relevant NGOs to make use of their networks
to reach out to secondary schools and youth centres.
In tandem with the gradual pick-up of the market, we have
been pleased to work with the Government in reactivating the
Retail Industry Image Promotion Campaign during Q2 of this
year. This included a new API shown on television and new
content uploaded to the Government’s official Facebook and
website channel named “Retail Has It All”.
We have also continued to support the promulgation of the
retail QF this year, facilitating communications between our
members and the QF Secretariat, especially on the difficulty
in understanding and applying the QF accreditation to their
in-house training courses. Adopting our members’ advice,
the QF Secretariat is now developing three sets of training
packages to facilitate in-house programme accreditation for
retail companies. We expect to see more retail companies
applying for QF accreditation of their training courses.
We are pleased our annual Retail Conference has developed
into a must-go event for retailers to acquire the latest market
insights and exchange views. For this year’s conference, apart
from having some 6 heavy weight speakers, we were very
honoured that Google accepted our invitation to share their
views on e-commerce megatrends and their implications for
retailers at our luncheon. The whole-day event has received
encouraging feedback from over 500 participants.
期間，協會亦積極與主要商會及業界持份者合
作，就強制性公積金對沖機制、標準工時安排及
對輸入勞工的倡議等重要的立法議題，共同商
討，謀求對策。
協會持續加強與傳媒的關係。除了每月就零售業
銷售表現召開記者招待會外，協會也於2017年
年初邀請了本地所有媒體參與聚會。訪問獲媒體
廣泛報導，有助提升協會作為零售業代表的地
位。
培育零售業人才
協會的另一個重要任務是提高零售業的專業水
平，鼓勵零售從業員終生學習。
於2014年7月推行的「零售業『職』學創前路先
導計劃」，是培育業界新力軍的重要第一步。多
年來有賴會員公司的大力支持，為學員合共提
供了逾3,100個職位空缺。為了進一步推廣這計
劃，協會正與非牟利機構合作，藉著它們的網絡
將計劃推廣至中學及青年中心。
隨著零售市道逐步回穩，協會與政府合作於本年
度第二季重啟零售業形象推廣活動，包括透過電
視推廣，及在政府官方Facebook及「零售乜都
有 前程在我手」網頁上載新內容。
於本年度，協會亦繼續支持宣傳零售業資歷架
構，加強會員公司與資歷架構秘書處的溝通，尤
其是幫助會員公司了解資歷架構評審及將之應用
在內部培訓課程方面。資歷架構秘書處採納會員
公司的建議，現正制訂三套培訓計劃樣版，供業
界參考，務求協助零售公司能更快捷評審其內部
培訓計劃。協會預期未來有更多零售公司的培訓
課程會獲得資歷架構評審。
協會樂見每年一度的零售研討會已成為業界不容
錯過的盛事，也是零售商深入瞭解市場最新發展
及交換意見的平台。於本年度的零售研討會，協
會除了邀請到六位殿堂級的主講嘉賓外，更非常
榮幸邀請到Google代表在商務午餐會上分享其
對電子商務大趨勢的真知灼見，給零售商帶來啟
示。當天的活動獲逾500位參加者出席，實在令
人鼓舞。
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