Flagship Programmes
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Since its launch in 1996, the HKRMA Mystery Shopper Programme has successfully carried out more than 120,000 mystery shopper
assessment visits. During July to September 2016, a total of 3,893 retail outlets of 129 brands covering 18 retail categories including
goods and services had been assessed. Congratulations to the following companies for their outstanding achievements!
香港零售管理協會的「神秘顧客計劃」自
1996
年推出至今，已進行了超過
120,000
次神秘顧客探訪。在
2016
年
7
月至
9
月期間，計劃獲
129
個品牌
參與計劃，涵蓋了
3,893
間零售店舖及
18
個零售及服務組別。協會特此恭賀以下服務出眾的零售機構！
Mystery Shopper Programme
神秘顧客計劃
Assessment Result of July - September 2016
． 2016年7月至9月季度評核結果
2179 9407
Service Category Leader
組別服務領袖
Department Stores
百貨公司
Specialty Stores -
Underwear & Nightwear
專門店
-
內衣及家居服
Infant & Child Merchandise
嬰兒及兒童商品
Electronic & Electrical Appliances
電子及電器店
Health Care Products
健康產品
Furniture & Home Accessories
傢俱及居室用品
Personal Care Products
個人謢理產品
Specialty Stores
專門店
Retail (Services)
零售
(
服務
)
Supermarkets / Self-serviced Mega
Stores / Convenience Stores
超級市場
/
大型自助購物商店
/
便利店
Watch & Jewellery
鐘錶及珠寶店
Telecommunications
電訊
Service Industry Leader
行業服務領袖
Fashion & Accessories
時裝飾物店
Fashion & Accessories - High Fashion
時裝飾物店
–
高級時裝
Fastfood / Restaurants
快餐店
/
餐廳及酒樓
Beauty Products / Cosmetics
化粧品店
Footwear
鞋類
Fashion & Accessories -
Sports & Outdoor Products
時裝飾物店
-
運動及戶外用品
Gold Award
金獎
Silver Award
銀獎
Bronze Award
銅獎
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