Flagship Programmes
|
Benefits of Participation
The companies with outstanding achievements in customer service will be
recognized and publicized.
The effectiveness of each company's customer service improvement programme
could be promoted.
The service level of individual companies as well as the whole service sector could be
improved and enhanced.
The award winning companies will receive extensive media coverage and recognition.
Award Levels
The Award for Customer Service category consists of three levels:
1. Customer Service Grand Award
2. Customer Service Award
3. Certificate of Merit
Eligibility
Companies, organizations and individual division of a company operating in Hong
Kong (except departments/ agencies of the HKSAR Government) are eligible to
enter. The restriction however does not cover public-funded or non-governmental
statutory institutions (like universities).
Participating companies should be engaged in service oriented businesses and such
service should be mainly provided in Hong Kong. To enable on-site mystery shoppers
assessment by the organizer to form part of the judging, participating companies
should either have retail or service outlet, or external customer service channel where
the organizer could perform such mystery assessment.
Assessment
Participating companies are assessed by Judging Panels in Phase 1 & Phase II formed by the
Association. Shortlisted companies from Phase II will then be nominated to the Final Judging
Panel formed by the Hong Kong Trade and Industry Department for final assessment.
參賽得益
獲獎機構的卓越成就可獲得表揚和宣傳。
各參賽機構之顧客服務計劃之成效可獲得
彰顯。
參賽機構，以致整體服務行業的服務水平
可獲改善及提升。
獲獎機構將得到廣泛的宣傳和各界之
認同。
獎項級別
獎項共分為三個級別
:
1.
顧客服務大獎
2.
顧客服務獎
3.
顧客服務優異證書
參賽資格
除政府部門
/
機構外
(
資助機構或非政府部
門法定機構，例如大學，則不在此限
)
，在
香港以服務消費者為主的企業或其部門均
符合參賽資格。
參賽機構主要於香港提供服務，並在香港
擁有零售店舖、顧客服務中心或對外的客
戶服務渠道，以便主辦機構以神秘顧客探
訪的形式進行評審。
評審程序
評審共分三個階段，第一及第二階段由香港
零售管理協會所組織的評審團進行甄選，而
第三階段則由香港工業貿易署組織的最終評
審委員會作最後評審。
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