Achievements
工作回顧
“Despite challenges posed by an ever-changing business
environment, we have seen a modest increase in our
membership, thanks to our commitment to serve our members
and our strenuous efforts to broaden our membership base. In
particular, we have supported our members through initiatives
to ride on the global trend of e-tailing.”
「雖然市場營商環境不斷變化，帶來重重挑戰，但協會憑著
雙管齊下的策略，在積極保留現有會員的同時，致力吸納新
會員，使協會的會員數目持續增長。協會亦同時舉辦多項活
動，助會員掌握全球電子零售新趨勢。」
Dr. Guy Look 陸楷博士
Chairman of Membership Sub-Committee
會員事務委員會主席
Membership Sub-Committee
會員事務委員會
擴展及深化會員基礎
面對經濟持續放緩，協會努力不懈，銳意加
強會員基礎，使會員組合擴展至涵蓋更多行
業，尤其是電子零售商及服務商。本年度喜
見會員數目再創新高，增長6%至740名。
現時協會會員所經營的零售店舖合共逾9,000
間，包括中小企及連鎖店，覆蓋20多個零售組
別，僱用的員工總數佔本地零售從業員總數逾
半。
會員招募策略於本年度充分發揮效用，吸納新
會員的同時，亦鞏固現有會員的參與。協會一
直致力促進會員的交流和合作，今年特別加強
網羅電子零售商及業界決策層，並於2月及9月
舉辦總裁午餐會，分別邀請了太興飲食集團及
Facebook的高層人員擔任演講嘉賓，向合共
100位零售業界領袖分享他們的商業智慧。
Broadening and Deepening Membership Base
With its unwavering efforts, the Association continues to expand
its membership base amidst a lingering economic slowdown.
Its membership spectrum has been widened to cover more
sectors, particularly e-tailers and service providers. The year
thus saw a year-on-year membership growth of 6%, hitting a
new record high to 740 members.
During this year, the Association was well represented by more
than 9,000 retail outlets, with a good proportion of SMEs and
chain stores across over 20 retail categories. Their total staff
sizes accounted for over half of the local retail workforce.
Our dual membership retention and recruitment strategy has
proved its worth this year. As an excellent focal point to deliver
creditable, well-informed information on industry-related issues,
the Association engaged more senior executives from members
and prospective companies including e-tailers. For instance,
in February and September, senior management from Tai Hing
and Facebook spoke respectively at the Association’s CEO
luncheons, and shared their views on business intelligence with
some 100 retailers.
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